AHG Auto Service » Make » Toyota » Why was Toyota MR2 discontinued?

Why was Toyota MR2 discontinued?

Reasons for Discontinuation of Toyota MR2
The Toyota MR2 was discontinued for several reasons, primarily due to declining sales volumes. In July 2004, Toyota announced that sales of the MR2 would be discontinued in the US at the end of the 2005 model year because of lower sales numbers. The ZZW30 model sold 7,233 units in its debut year, falling to just 901 for the 2005 model, for a total of 27,941 through its six years of production in the US. The declining sales were attributed to changing preferences for younger buyers, as well as tough competition from other popular models like the Mazda MX-5 Miata and Honda S2000.
Competition and Changing Preferences
The early 2000s saw a crowded roadster market, and the MR2 faced tough competition from other popular models like the Mazda MX-5 Miata and Honda S2000. This, coupled with changing preferences for younger buyers, contributed to the declining sales volumes of the MR2.
Sales Performance and Market Challenges
The declining sales performance of the MR2 was a significant factor in its discontinuation. The past few years leading up to the discontinuation were challenging for both the Celica and MR2, as competition in a segment where “what’s new” dominates increased, and Toyota continued to add more exciting and youthful products to the lineup, such as the Matrix, Corolla XRS, Solara sports coupe, and the Scion xA, xB, and tC.
Conclusion
In conclusion, the Toyota MR2 was discontinued due to declining sales volumes, changing preferences for younger buyers, and tough competition from other popular models in the roadster market. These factors led to the decision to discontinue the MR2 in the US market after the 2005 model year, with production ceasing completely in 2007 [[4]].

Is Toyota building a new MR2?

Future. So what do we know it’s possibly probably the spiritual successor to the MR2. And competition for an electric Porsche Cayman. It’s about the same size as something like a gr Supra.

How fast can Toyota MR2 go?

Nathan Freke is the owner, builder and hold-on-tight driver of the world’s fastest all-Toyota MR2, which recently clinched the quarter-mile record after setting a blistering 8.718 second pass at a terminal speed of 162.47 miles per hour.

Was the Toyota MR2 a good car?

The MR2 earned rave reviews from the press for its finely balanced handling, its superb five-speed gearbox, and its jewel-like twin-cam, sixteen-valve, four-cylinder engine.

Will the Toyota MR2 come back?

The iconic Toyota MR2 is gearing up for a comeback, slated for a 2026 release. This legendary model follows the lineage of the 2012 Toyota 86 and the 2019 Mk5 Supra, marking Toyota’s return to the pure petrol sports car arena.

How much will the 2025 MR2 cost?

between $16,000 and $26,000
The new MR2 may feature a mid-mounted turbocharged 1.0-liter three-cylinder engine, offering modest power but a user-friendly driving experience. Pricing for the 2025 Toyota MR2 is estimated to start between $16,000 and $26,000, making it an affordable option for car enthusiasts.

What is the best engine for the MR2?

For all those reasons, one of the best engines for an MR2 swap is the 2GR-FE. This naturally aspirated 3.5-liter aluminum V6 is lightweight and will more than double the base MR2’s power output. While not as legendary as the 2JZ inline-6, the 2GR is a popular swap.

Which year MR2 is the best?

However, many enthusiasts consider the second-generation MR2, produced from 1989 to 1999, to be the best overall. This generation featured a mid-engine layout, sleek styling, and impressive performance, particularly in the turbocharged versions.

How many MR2 are left on the road?

There are 9,879 TOYOTA MR2 left in the UK with an MOT. 0.0293% of all UK vehicles are TOYOTA MR2. Vehicle data is updated in near real-time as they pass & fail MOT tests.

How much was the MR2 when it came out?

This subcompact two-seat Toyota coupe came out in the 1985 model year to vie with the Pontiac Fiero for young people`s attention. MR2 not only looked good, the 1.6-liter, 16-valve, 4-cylinder enginedelivered surprising pep while barely sipping fuel. And the sticker price was a mere $10,999.

Is the Toyota MR2 rare?

Though the number of completed models is fuzzy, it’s somewhere in the range of 90 vehicles—and as you might expect, they don’t appear very often.

AHG Auto Service

At AHG, we are committed to always providing our Perth customers with the best service and benefits when it comes to their vehicle servicing and repair needs. We have over 30 passenger and commercial vehicle dealerships in WA and can handle all of your car servicing needs no matter the make or model.

Leave a Comment