Why does Lexus have a big grill?

Why Lexus has a Big Grille
Lexus has been known for its distinctive and often polarizing spindle grille design, which has been a point of contention among customers and automotive enthusiasts. The decision to incorporate such a large grille was influenced by a desire to create a strong visual signature and stand out in the market. The spindle grille was introduced as a way to connect the previously separate upper and lower grille areas, and it quickly became a defining feature of Lexus’s modern design language. However, the brand has acknowledged that oversized grilles can alienate customers and has received feedback indicating that the large grilles, particularly on its internal combustion engine (ICE)-powered cars, have been a turnoff for some consumers, especially in the American market.
Lexus has indicated that it will seek a “balance” with the bodywork and is considering toning down the size of the spindle grille in future designs while maintaining the spindle shape itself. This shift is partly influenced by the brand’s pivot to electric vehicles, as electrification offers more leeway in the styling department, with no hot engine under the hood that needs to be cooled, potentially reducing the requirement for a large grille or a grille at all .
Despite the criticism and polarized opinions, the spindle grille has been a significant part of Lexus’s design language and has continued to evolve over the years. The brand’s commitment to maintaining the spindle shape and incorporating it into future electric vehicles indicates that the design element will persist, albeit in a modified form, across the Lexus lineup .

Why is Lexus grill so big?

Part of the answer is simple: It’s distinctive. I knew a colleague whose only criteria for a good design was that it was “different.” Lexus must agree, because no other car maker has anything like it, perhaps for justifiable aesthetic reasons.

Why do new cars have huge grills?

You will have likely noticed that the grilles new cars have are growing at a rapid rate everything from the BMW 7 Series to the sporty little Mazda Miata. There really is no function or particular reason why this is happening except for pure aesthetics.

Which car has biggest grill?

10 CARS WITH INSANELY BIG FRONT GRILLES.

1. Every New Audi. When thinking of big grilles, the first thing to come to your mind will be Audi.
2. Bentley Bentayga. Another big trend in the current car industry are SUVs.
3. Volkswagen Arteon.
4. Lexus LX.
5. Hyundai i30.
6. Toyota Avalon.
7. Dodge Ram.
8. Opel Vivaro.

What makes Lexus so special?

Lexus is known for creating luxury vehicles with effortless and timeless styles that stand out on the road, perform well, and tend to be reliable and long-lasting. Lexus cars are just as attractive on the inside as on the outside.

What year Lexus is to stay away from?

This information helps them make informed decisions when buying used cars. For instance, Lexus RX350 years to avoid are between 2007 and 2015. This is because there were complaints about oil leaks, dashboard cracking, steering problems, rattling front doors, etc.

Why is the BMW grill so big?

In marketing, it’s a basic tenet that the less affluent the customer, the bigger they want the logo. Also, BMW products no longer have the technical differentiation that they once did, so they are emphasizing the brand.

When did Lexus change their grill?

2011
The much-talked-about Lexus Spindle Grille made its debut way back in 2011 at the New York Auto Show. And ever since the covers were pulled off the LF-Gh Concept, the spindle has gone through many different shapes and sizes, and, we might add, with various degrees of success.

What is the Lexus grill called?

The spindle grille
The spindle grille is a key element of a car’s ‘face’, helping to create a touchstone for public recognition and reaction. Lexus has forged a strong identity with its spindle grille design. It is an element that’s become a key styling feature, synonymous with the brand.

Why do Americans love Lexus?

Reliability: Lexus SUV models and cars are renowned for their reliability and durability, which is backed by the brand’s outstanding record of dependability and long-term value.

Who started the big grille trend?

In many ways, Audi was sort of the first brand to really introduce oversized grilles, even if its “singleframe” grille design was very well-received back in the mid-’00s. To be fair to Audi’s original singleframe grille, it still looks great today, on cars like the B7 A4 and the still-beautiful B8 Audi A5.