Why did Dodge stop the Dart?

Why did Dodge stop the Dart?
The Dodge Dart was discontinued due to a combination of factors, including low sales, a shift in focus towards SUVs and trucks, and the car not meeting Fiat Chrysler’s expectations. The Dart was introduced in 2012 with high hopes of revitalizing the compact sedan segment for Fiat Chrysler. However, it failed to gain traction in the market and fell short of sales targets [[8]].
One of the main reasons for the Dart’s demise was its inability to compete with other popular compact sedans, such as the Chevrolet Cruze, Ford Focus, and Honda Civic, which regularly sold hundreds of thousands of units per year. Despite its initial fanfare and promises of combining American design, comfort, and technology with Italian flair, sportiness, and fuel economy, the Dart did not live up to expectations.
There were several factors that contributed to the Dart’s lackluster performance. Some critics argued that the Dart’s image was too far removed from the iconic Darts of the 1960s and 1970s, as well as from the new Dodge image of muscle cars like the Charger and Challenger. Additionally, the Dart faced challenges with its powertrains, as early models only came with quirky Fiat powertrains and transmissions that were not as sporty as those offered by its rivals. The delayed introduction of the GT model and the absence of the SRT variant also affected the Dart’s appeal.
Furthermore, the Dart had a wide range of options, which made it difficult for dealers to sell and market effectively. This, coupled with low sales figures, led to dealers not pushing the Dart as much as other models.
Ultimately, Fiat Chrysler made the decision to discontinue the Dart and shift its focus towards producing more SUVs and trucks, which have been more profitable for the company. The Dart’s production ended in September 2016 after just over four years on the market.
In conclusion, the Dodge Dart was discontinued due to its underwhelming sales performance, challenges with its image and powertrains, and Fiat Chrysler’s strategic decision to prioritize SUVs and trucks .

What is the life expectancy of a Dodge Dart?

How long do Dodge Darts last? Typically, a Dodge Dart will last 200,000-250,000. Of course, many factors will influence the lifespan of the Dodge Dart, such as the frequency of repairs and how you drive the car. Always consider longevity before buying to ensure you get as much time out of your Dodge Dart as possible.

Is a Dodge Dart a reliable car?

Fortunately, the final model year of the Dodge Dart is good – both in terms of driveability and reliability, at least compared to the previous years. It offers an intuitive infotainment system, athletic handling, and good safety scores.

Are they bringing back the Dodge Dart?

The Dodge Dart was discontinued in 2016. The Dodge Dart has been dead since 2016 and the Chrysler 200 since 2017. But Stellantis dealerships managed to find first owners for four Darts and two 200s in 2022.

What is the problem with Dodge Darts?

A broken sun visor, a stalling engine, or a failing battery are some of the common issues that drivers have reported while driving their Dodge Dart.

Are Dodge Darts expensive to fix?

The average annual repair cost is $597 which means it has average ownership costs.

Why did the Dodge Dart get discontinued?

The Dart nameplate has been around since the ’60s, with the original model getting discontinued in 1976. Under FCA, Dodge revived the nameplate in 2012 as a front-wheel-drive compact sedan that shares its platform with Fiat models. The Dart line got the ax in 2016 because of its dismal sales.

Can you still buy a Dodge Dart?

Unfortunately, the Dodge Dart has been discontinued and is no longer in production.

Why did the Dodge Dart fail?

There were also significant steering and brake issues for this model, which turned into a safety hazard. Other problems with the rebooted Dart are excessive oil consumption, engine stalling, issues with the suspension, and transmission malfunction.

Is a Dodge Dart a good reliable car?

Dodge Dart Reliability Problems. Dart owners have made 598 complaints over 4 model years. Using our PainRank™ system we’ve ranked it 26th in overall reliability out of 29 Dodge models , with real engine and interior concerns.

What car did the Dodge Dart replace?

The first Dodge Darts were introduced for the 1960 model year. They were downsized large cars developed to replace Plymouths in the standard, low-priced car segment for the Dodge dealer network.