The Ford Logo History
The Ford logo has a rich history that dates back to the early days of the company. The original logo was an intricately designed, Art Nouveau style badge with the words “Ford Motor Co., Detroit, Mich.” inscribed on it. However, it was simplified by Harold Wills, who removed the intricate detailing and simply wrote the word FORD in fine calligraphy on a white background with no oval. This emblem appeared on all the early Ford cars and trucks, and it has remained largely unchanged since its introduction, with the typography based on Henry Ford’s handwriting.
Evolution of the Logo
The logo has undergone several iterations over the years. From 1917 to 1927, the logo featured a simple wordmark in an oval, which was later changed to incorporate color in 1927. The blue oval design was introduced in 1927 and has been refined over time to become the modern logo we know today. The font used in the logo is very similar to the Ford script font and is believed to be inspired by the signature of Henry Ford .
Designer and Inspiration
The Ford logo was designed by Childe Harold Wills, a close associate of Henry Ford, who used his father’s stenciling set to create the slogan. The font used in the logo was based on Henry Ford’s handwriting, and it was created by studying Ford’s signature and then adapting it to create a unique and recognizable font for the company’s logo .
Conclusion
The Ford logo, known as the Blue Oval, has become one of the most iconic corporate symbols in the world, symbolizing reliability and economy. Its immutability since 1927 has made it one of the most recognizable logos globally, and it continues to be a key element of the company’s identity .
Contents
Does a Ford still own Ford?
The Ford Family owns only about 2% of Fords total stock due to their stocks being diluted since the company went public in 1956. The family does however have a special exemption which gives them 40% control of the company through a special class of stock.
What was the old name of Ford?
His initial foray into automobile manufacturing was the Detroit Automobile Company, founded in 1899. The company foundered, and in 1901 was reorganized as the Henry Ford Company. In March 1902, after falling out with his financial backers, Ford left the company with the rights to his name and 900 dollars.
What inspired the Ford logo?
Some form of the current Ford logo font has been with the brand since 1909. This font is unique to Ford and inspired by Ford’s founder, Henry Ford’s handwriting. By using the founder’s font for the logo, the logo is deeply personal to the brand.
What did Ford originally stand for?
There are many things people say it stands for, but is Ford actually an acronym for something? The short answer is no. Ford was named after the creator of the very first Ford vehicle back in 1908, Henry Ford. He was an engineer who strived for excellence and established Ford Motor Company in 1903.
What script is the Ford logo?
The current Ford logo is known as the “Centennial Blue Oval”, which was released in 2003 in honor of the 100 years birthday. The font used for the word “Ford” is very similar to FordScript.
Is the Ford logo trademarked?
In an effort to both enhance and protect the value of the Ford name and image, Ford is constantly engaged in both promoting its trademarks and policing their use to ensure persons and businesses authorized to do so use the trademarks (including names, logos, vehicle and part images) in an acceptable manner.
Did Henry Ford create the Ford brand?
Clair. On June 16, 1903, Henry and 12 others invested $28,000 and created Ford Motor Company. The first car built by the Company was sold July 15, 1903. Henry owned 25.5% of the stock in the new organization.
What is Ford’s motto?
Our Built Ford Tough slogan was introduced in 1979 and it’s been proven true every day since.
Who created the Ford logo?
C. Harold Will
It was designed by C. Harold Will. The art nouveau border that was included on the logo was very fashionable at the time. The script that was written in this elongated form was known as the “script with wings”.
What is the Ford logo supposed to be?
The logo features a flattened oval in shades of blue and white. It also boasts the stylish signature of Henry Ford, the founder of the brand. The colours used in it have a meaning – the blue symbolises strength, excellence, and grace that’s characteristic of the company.
