Lexus Brand Origins and Ownership
The Lexus brand is owned by the Japanese automaker, Toyota. While Toyota is the parent company of Lexus, the luxury brand operates independently in many respects, with separate headquarters in Nagoya, Japan. In the early 2000s, Lexus began operating its own centers for design, engineering, and manufacturing, reflecting its status as the luxury flagship brand of Toyota.
Project F1 and Origins of Lexus
The origins of the Lexus brand can be traced back to 1983 when Toyota started Project F1 (short for Flagship One) with the aim of building the world’s best car. This project, which lasted several years, included market research in Laguna Beach, California, studying the lifestyles of wealthy Americans. In 1989, Project F1 was completed, resulting in the launch of Lexus as a new luxury brand under Toyota, focusing on luxury exports for international markets .
Manufacturing Locations
While Lexus models were primarily built in Japan until 2003, the Lexus RX 330 was built in Ontario. Currently, certain models are built in Canada and the US, in addition to production in Japan .
Conclusion
In summary, the Lexus brand is based on Toyota, with separate headquarters in Nagoya, Japan, and independent operations for design, engineering, and manufacturing. The origins of Lexus can be traced back to Project F1, initiated by Toyota in 1983, with the aim of creating the world’s best car. This project ultimately led to the launch of Lexus as a luxury brand under Toyota.
Contents
- Which Lexus is same as Highlander?
- What Lexus is based on Camry?
- Which Toyota is the Lexus is based on?
- Is Lexus is a Camry?
- Which Lexus is like a 4Runner?
- Which Lexus is similar to Camry?
- Is a Lexus just a fancy Toyota?
- What is the Lexus is comparable to?
- What Lexus is the same as a Corolla?
- What kind of car is a Lexus is?
Which Lexus is same as Highlander?
Lexus RX 350
Toyota Highlander vs.
Compare the standard Lexus RX 350 vs. the Toyota Highlander and they both offer a similar turbocharged engine with similar power figures. However, one of the ways the Lexus RX isn’t just the Lexus version of the Highlander is its optional engines.
What Lexus is based on Camry?
Lexus ES
Like many luxury brands, Lexus shares many elements with a standard automotive brand – Lexus and Toyota are parts of the same automotive family. Fans of the Toyota brand who love the Toyota Camry and want an upgrade can learn all about the Lexus ES with this in-depth 2021 Lexus ES vs Toyota Camry comparison.
Which Toyota is the Lexus is based on?
Lexus GS = Toyota Aristo. Lexus LS = Toyota Celsior. Lexus RX = Toyota Harrier. Lexus LX = Toyota Land Cruiser (with some differences)
Is Lexus is a Camry?
While they share some similarities, there are also several key differences between the two. Price: The Lexus IS is a luxury car and comes with a higher price tag compared to the Toyota Camry, which is a midsize sedan designed for practicality and affordability.
Which Lexus is like a 4Runner?
Lexus GX 460
If you’re looking for an SUV with advanced off-road capabilities, consider a new Toyota 4Runner. For enhanced luxury and more power, go for a new Lexus GX 460 luxury SUV.
Which Lexus is similar to Camry?
Take two popular sedans: the 2024 Lexus ES 350 and the 2024 Toyota Camry. Comparing the 2024 Lexus ES 350 vs. the Toyota Camry seems like apples and oranges at first glance, but both cars are remarkably similar.
Is a Lexus just a fancy Toyota?
But Toyota Motors understood they had yet to enter the luxury segment, so they created the Lexus brand. In many ways, Lexus is drastically different than Toyota. Lexus vehicles use many of the same components but include higher quality and performance. Toyota cars prioritize reliability over premium amenities.
What is the Lexus is comparable to?
Cars similar to 2024 Lexus IS. Audi and BMW can deliver acceleration and agility that matches the IS lineup and a higher degree of overall sophistication, though they come at a much higher cost.
What Lexus is the same as a Corolla?
The CT is the literal twin of the Corolla. HS is on the same platform (“New MC”), but larger than a Corolla (It’s actually larger than an IS but smaller than an ES).
What kind of car is a Lexus is?
NATURALLY ASPIRATED 5.0-LITER V8
A pure performance sport sedan unlike anything you’ve heard.