Ford Logo
The Ford logo features a custom typeface based on the handwriting of the company’s founder, Henry Ford. The iconic script lettering is executed in a unique typeface, which was created by Childe Harold Wills, a Ford Motor Company engineer and designer who was a close associate of Henry Ford. The font was designed by studying Ford’s signature and then adapting it to create a distinctive and recognizable font for the company’s logo. The logo is characterized by its handwritten nature, which helps the brand to appear more human, approachable, and personable. The logo has undergone several changes over the years, but it has maintained many of the same elements, such as the oval badge background and the handwritten-style font. The current version of the logo, known as the “Centennial Blue Oval,” has remained largely unchanged since its introduction in 2003, featuring a blue oval with a silver lining around its font and a white hue added to the lettering.
Contents
What is the car symbol for Ford?
Ford logo is a flattened oval figure designed in several shades of blue and white colors. The famous stylish Henry Ford signature is embedded into the oval. The use of blue color in the Ford logo symbolizes strength, excellence and grace of the company, whereas the white color depicts nobility, elegance and purity.
What did Ford originally stand for?
There are many things people say it stands for, but is Ford actually an acronym for something? The short answer is no. Ford was named after the creator of the very first Ford vehicle back in 1908, Henry Ford. He was an engineer who strived for excellence and established Ford Motor Company in 1903.
What is Ford’s message?
To help build a better world, where every person is free to move and pursue their dreams. We believe in the power of creating a world with fewer obstacles and limits, where people have the freedom to build a better life and pursue their dreams. To shorten the distance between where you are and where you want to go.
What is a Ford emblem?
The logo features a flattened oval in shades of blue and white. It also boasts the stylish signature of Henry Ford, the founder of the brand. The colours used in it have a meaning – the blue symbolises strength, excellence, and grace that’s characteristic of the company.
Has Ford logo changed?
Today the Ford logo still has that same iconic blue oval, but has been made to look more modernized with a silver lining around its font and a white hue added to the lettering. It is a very simple, yet elegant design that was created on the 100th Anniversary of Ford Motor Company.
Is the Ford logo a signature?
Signature of Henry Ford, circa 1925-1930
Also like Disney, Ford’s logo isn’t a direct copy of its founder’s handwriting. C. Harold Wills, a Ford engineer and a former letterpress printer, created the distinctive logo script with his typesetting kit in 1906. Henry Ford’s actual signature is seen here.
What was Ford’s original logo?
The Ford Logo Design of 1903 was created by the then-founder of the Ford Motor Company, Henry Ford. It featured a black and white oval with the words ‘Ford Motor Company’ written in an elegant script font surrounding it. The oval design represents the reliability and strength of Ford’s products.
What inspired the Ford logo?
Some form of the current Ford logo font has been with the brand since 1909. This font is unique to Ford and inspired by Ford’s founder, Henry Ford’s handwriting. By using the founder’s font for the logo, the logo is deeply personal to the brand.
Why does the Mustang have a horse logo?
The design submitted by Phillip Clark was selected as the horse-based design was under development for some time. The original logo featured the horse with its head towards the viewer, but it was later decided to put the horse in profile to show it running on the track.
What is Ford’s new logo?
The new emblem is simpler than before, with Ford removing the thin silver oval outline that sat inside the badge. The “Ford” script has now grown bigger to fill the space. The chrome border around the outside and the script are now finished in white, giving a slightly retro appearance.
