The Evolution of the Ford Logo
The Ford logo has undergone several changes throughout its history. Here are the key points about the evolution of the Ford logo:
1. 1903-1909: The first Ford logo featured script lettering and was used on company correspondence and the Model A car. It was designed by C. Harold Will.
2. 1907-1912: The British division of Ford used an oval-shaped logo to represent Ford cars. This oval logo was later adopted by Ford UK and became iconic.
3. 1912-1927: The oval logo was replaced with a new winged triangle design.
4. 1927-2003: The Blue Oval logo was introduced in 1927 with the release of the Ford Model A. It became the official emblem of Ford and has remained a prominent feature of the logo ever since. Over time, the oval became slimmer and more refined, and alternate colors like black and white were tested .
5. 2003-present: In 2003, for the 100th anniversary of the company, the Blue Oval logo underwent a major refresh. The chrome border was removed, and a blue gradient was introduced, giving the logo a more modern and three-dimensional look. This design is known as the “Centennial Blue Oval” and is considered one of the most successful car logos in the world.
It’s worth noting that there were proposed logo changes that were never implemented. In 1966, Henry Ford II hired logo designer Paul Rand to create a new design, but it was ultimately deemed too radical and the conventional emblem prevailed.
In conclusion, the Ford logo has evolved over time, but the Blue Oval has remained a consistent and recognizable element of the brand’s identity.
Contents
- What does the new Ford logo look like?
- What did the original Ford logo look like?
- What is the logo of Ford and what does it mean?
- How has the Ford logo changed over time?
- What did Ford originally stand for?
- Why did Ford choose blue?
- When did Ford change to the blue oval?
- Did Ford change their slogan?
- Did Ford sell its logo?
- Will Ford ever change its logo?
What does the new Ford logo look like?
In contrast, the new logo spells out “Ford” in white and drops the chrome in favor of a simple white oval. The text is also slightly larger, and it appears the blue used in the famous Blue Oval is flatter than before.
What did the original Ford logo look like?
The Ford Logo Design of 1903 was created by the then-founder of the Ford Motor Company, Henry Ford. It featured a black and white oval with the words ‘Ford Motor Company’ written in an elegant script font surrounding it. The oval design represents the reliability and strength of Ford’s products.
What is the logo of Ford and what does it mean?
The logo features a flattened oval in shades of blue and white. It also boasts the stylish signature of Henry Ford, the founder of the brand. The colours used in it have a meaning – the blue symbolises strength, excellence, and grace that’s characteristic of the company.
How has the Ford logo changed over time?
Today the Ford logo still has that same iconic blue oval, but has been made to look more modernized with a silver lining around its font and a white hue added to the lettering. It is a very simple, yet elegant design that was created on the 100th Anniversary of Ford Motor Company.
What did Ford originally stand for?
There are many things people say it stands for, but is Ford actually an acronym for something? The short answer is no. Ford was named after the creator of the very first Ford vehicle back in 1908, Henry Ford. He was an engineer who strived for excellence and established Ford Motor Company in 1903.
Why did Ford choose blue?
Ford’s logo color:
White symbolizes the purity and freshness of the Ford brand, while blue symbolizes friendliness, reliability, and trust. The later addition of silver symbolizes Ford’s focus on inspiration and the metal that is used for the cars, which is built tough to last.
When did Ford change to the blue oval?
Ford begins selling the 1928 Model A
Ford called the new car the Model A, commemorating Ford Motor Company’s first car, the 1903 Model A. The car was the first vehicle to sport the iconic Blue Oval logo, and it included innovative features like a Safety Glass windshield.
Did Ford change their slogan?
The Ford Motor Company has had a few slogans over the decades, but the most recent slogan is: “Built Ford Proud,” as of March 2023.
Did Ford sell its logo?
The agreement called for Ford to sell several of its trademarks if Ford defaulted on the loans. Among the trademarks Ford risked losing were the Mustang, the F-150 and the famous Ford logo. Fortunately, the company never had do this. Ford was able to stay in business and become a profitable company again.
Will Ford ever change its logo?
(RTTNews) – In a surprising move, Ford has revealed the 2024 F-150, showcasing not only a range of updates but also a subtle yet significant change to its iconic Blue Oval logo. While the alterations may appear subtle, they represent a shift from the previous design.