Yes, Lexus has introduced a new logo. The new logo features the brand name “Lexus” spelled out in evenly-spaced letters on the back of its vehicles, replacing the previous logo with the stylized letter “L” inside an oval frame [[10]]. The change in the logo design is aimed at signifying that change is coming to Lexus and creating a bold impact on the aesthetic of the vehicles. The new logo is a departure from the original logo design that has remained consistent since the brand’s inception in 1989. The new logo is written in a custom futuristic sans-serif font with silver three-dimensional characters placed on a large distance from each other, creating a powerful and influential custom typeface.
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Did Lexus change their symbol?
Lexus has announced that all its future models and even some of the models in production right now will now sport simple lettering that reads ‘Lexus’ on the back of its vehicles instead of its famous logo.
Did Toyota buy Lexus?
Technically, Lexus is owned by the Toyota Motor Corporation, a brand well-known by many car owners. While Lexus is a part of Toyota, it was created as a luxury brand that stands out from any other automaker. While yes, Toyota does own Lexus, they operate independently from each other in many respects.
What is the Lexus logo?
A simple silver-grey finish on a stylized “L”, surrounded by an oval that could be the outline of the earth, or simply the representation of a circuitous route that has brought you there and back again in your Lexus.
What is better Acura or Lexus?
In their 2021 J.D. Power Dependability Study, J.D. Power determined that when it comes to reliability, “Lexus ranks highest among luxury brands.” This is to say that when it comes to Acura vs. Lexus reliability, there’s no contest. In fact, this is the ninth year in a row that Lexus has earned this designation.
Is a Lexus just a fancy Toyota?
But Toyota Motors understood they had yet to enter the luxury segment, so they created the Lexus brand. In many ways, Lexus is drastically different than Toyota. Lexus vehicles use many of the same components but include higher quality and performance. Toyota cars prioritize reliability over premium amenities.
Why does Lexus look like Toyota?
Why compare a regular brand to a luxury automaker? As you may know, Lexus and Toyota are part of the same company. That’s why they may share design engineering and/or manufacturing similarities, and that often leaves people asking how the two are different.
Is Lexus an old person car?
If you’re looking for a slightly more luxurious model, perhaps as a retirement gift to yourself, or simply because you no longer need a practical family car, one of the best cars for older drivers in the luxury category is the Lexus UX.
What car is Lexus discontinuing?
Lexus RX L
With the upcoming redesigned 2023 RX, Lexus is discontinuing the RX L and plans to replace it with a potential three-row SUV named the TX.
Do Lexus last as long as Toyota?
When it comes to reliability, there’s no notable difference between Lexus and Toyota. With proper maintenance, vehicles from both brands are expected to last a long time without needing frequent repairs. This is partly because they share certain engines across different models.
Why did Lexus get rid of their logo?
The brand’s marketing boss reportedly said “this may seem like a dumb way” to signify change, “but it catches your eye.” Lexus has decided it’s time for change, both drastic and subtle.
